The problemThe business had grown around a very strong course, but the loss of students, dependence on launches and an operation that was difficult to scale were limiting its profitability.
The solutionWe redesigned the continuity model, the student journey, and the way to coordinate content, mentors, support, and communication to turn an isolated course into a school capable of growing.
THE RESULT The school was able to support more than 3,000 students, expand its programs and grow without losing the close relationship that was part of its value proposition.
The problemThe volume of events had grown, but sales, planning, and execution were disconnected. Each new project brought last-minute hiring, late purchases, and more pressure. The profit margin on each event was unclear, and the departure of coordinators left other departments to fill the gap.
The solutionWe designed a complete system, from the initial sales opportunity to the end of each event: customer follow-up, upselling, resource and purchasing planning, and automatic staff allocation based on availability, profile and cost. This makes it possible to organise each event in advance while keeping its profitability under control.
THE RESULT The analysis made it possible to identify the points that compromised capacity, margin and continuity, and to order the interventions necessary to stop managing growth from a place of urgency.
The problemThe company had clients and demand, but the data was scattered across spreadsheets, WhatsApp, online portals, and memory. The person responsible for acquiring and managing clients spent almost all their time on paperwork.
The solutionWe designed a single source for customers and supplies, a delegable distribution of processing, economic control by channel, renewal alerts, and a model to charge for the support that was previously free.
THE RESULT The diagnosis showed exactly where time, margin and capacity were being lost, and established the order for reducing manual work, freeing up management time and making the business measurable and easier to delegate.